a passion for society, a passion for art and culture,
Financial inclusion
Paving the way for new segments of the population to acces financial services is of the more genuine expressions of a financial institution's corporate responsability. In 2008,the Group's major initiative involving the BBVA Microfinance foundation has already benefited 1.7 million people.
Financial inclusion, the DNA of Corporate Responsibility policy and a principle integrated within the business strategy.
For more detailed information about the following topics, please consult the chapter Financial inclusion on our Corporate Responsibility Report 2008: