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        <title>Maui Cuadrado - NEWS BBVA</title>
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                    <title>Designers play an important role in transformation of banking industry</title>
                    <link>https://www.bbva.com/en/designers-bbva/</link>
                    <pubDate>Mon, 12 Jun 2017 23:20:05 +0000</pubDate>
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                        <![CDATA[Maui Cuadrado]]>
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                                                                        <category>
                                <![CDATA[Careers]]>
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                                                    <category>
                                <![CDATA[Customer experience]]>
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                                                    <category>
                                <![CDATA[Design]]>
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                                <![CDATA[Human capital]]>
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                                <![CDATA[Technology]]>
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                            <![CDATA[When a customer takes money out of an ATM, pays a bill with an app, or sells stocks online, it’s a key moment in their relationship with a bank. That’s why <strong>designers</strong> (design researchers, service designers, design strategists, UX designers, etc<i>.</i>) are playing a vital role in the <strong>digital transformation</strong> underway in the banking industry.]]>
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                            <![CDATA[When a customer takes money out of an ATM, pays a bill with an app, or sells stocks online, it’s a key moment in their relationship with a bank. That’s why <strong>designers</strong> (design researchers, service designers, design strategists, UX designers, etc<i>.</i>) are playing a vital role in the <strong>digital transformation</strong> underway in the banking industry.]]>
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