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        <title>Vanessa Pombo Nartallo - NEWS BBVA</title>
        <atom:link href="https://www.bbva.com/en/author/e058384/feed/" rel="self" type="application/rss+xml" />
        <link>https://www.bbva.com/en/</link>
        <description>NEWS BBVA</description>
        <lastBuildDate>Wed, 08 Apr 2026 15:47:13 +0200</lastBuildDate>
        <language>en-US</language>
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                                <item>
                    <title>Tokenized assets: how a share, a deposit, or even a building becomes digital</title>
                    <link>https://www.bbva.com/en/innovation/tokenized-assets-how-a-share-a-deposit-or-even-a-building-becomes-digital/</link>
                    <pubDate>Tue, 25 Nov 2025 01:37:47 +0000</pubDate>
                    <dc:creator>
                        <![CDATA[Vanessa Pombo Nartallo]]>
                    </dc:creator>
                                                                        <category>
                                <![CDATA[Blockchain]]>
                            </category>
                                                    <category>
                                <![CDATA[Innovation]]>
                            </category>
                                                                <guid isPermaLink="false">https://www.bbva.com/innovacion/activos-tokenizados-asi-se-digitaliza-una-accion-un-deposito-o-un-edificio/</guid>
                                            <description>
                            <![CDATA[Shares, artwork, real estate… in fact pretty much any asset, can now have a digital twin. Tokenization is reshaping investments by making it possible to split tangible, real-world assets into tokens that can be bought or sold in a matter of seconds, with the utmost transparency and with no intermediaries. So what are the steps involved in turning tangible value from the physical world into its digital counterpart?]]>
                        </description>
                        <content:encoded>
                            <![CDATA[Shares, artwork, real estate… in fact pretty much any asset, can now have a digital twin. Tokenization is reshaping investments by making it possible to split tangible, real-world assets into tokens that can be bought or sold in a matter of seconds, with the utmost transparency and with no intermediaries. So what are the steps involved in turning tangible value from the physical world into its digital counterpart?]]>
                        </content:encoded>
                                                        </item>
            
                                <item>
                    <title>BBVA and the University of Navarra embark on a ground-breaking applied research project into responsible AI</title>
                    <link>https://www.bbva.com/en/innovation/bbva-and-the-university-of-navarra-embark-on-a-ground-breaking-applied-research-project-into-responsible-ai/</link>
                    <pubDate>Wed, 13 Aug 2025 05:58:03 +0000</pubDate>
                    <dc:creator>
                        <![CDATA[Vanessa Pombo Nartallo]]>
                    </dc:creator>
                                                                        <category>
                                <![CDATA[Artificial Intelligence]]>
                            </category>
                                                    <category>
                                <![CDATA[Innovation]]>
                            </category>
                                                                <guid isPermaLink="false">https://www.bbva.com/?post_type=innovation&#038;p=1112012</guid>
                                            <description>
                            <![CDATA[The three-year project, titled Fair Learning, will address the main ethical, technical and regulatory challenges posed by the growing automation of decisions that impact society. A multidisciplinary team of BBVA and The University of Navarra will explore the use of advanced mathematical and statistical methods to correct data bias, integrate philosophical and ethical frameworks into model development, and devise a set of best practices based on international legislation.]]>
                        </description>
                        <content:encoded>
                            <![CDATA[The three-year project, titled Fair Learning, will address the main ethical, technical and regulatory challenges posed by the growing automation of decisions that impact society. A multidisciplinary team of BBVA and The University of Navarra will explore the use of advanced mathematical and statistical methods to correct data bias, integrate philosophical and ethical frameworks into model development, and devise a set of best practices based on international legislation.]]>
                        </content:encoded>
                                                        </item>
            
                                <item>
                    <title>OpenAI highlights its collaboration with BBVA in the global launch of GPT-5</title>
                    <link>https://www.bbva.com/en/innovation/openai-highlights-its-collaboration-with-bbva-in-the-global-launch-of-gpt-5/</link>
                    <pubDate>Mon, 11 Aug 2025 06:23:14 +0000</pubDate>
                    <dc:creator>
                        <![CDATA[Vanessa Pombo Nartallo]]>
                    </dc:creator>
                                                                        <category>
                                <![CDATA[Artificial Intelligence]]>
                            </category>
                                                    <category>
                                <![CDATA[Innovation]]>
                            </category>
                                                                <guid isPermaLink="false">https://www.bbva.com/?post_type=innovation&#038;p=1111941</guid>
                                            <description>
                            <![CDATA[During the global launch of its new language model, OpenAI identified BBVA as one of the first institutions to adopt this technology in the financial sector. The bank has been testing the system in strategic tasks as part of its commitment to exploring the potential of generative artificial intelligence to enhance organizational processes and drive team innovation.]]>
                        </description>
                        <content:encoded>
                            <![CDATA[During the global launch of its new language model, OpenAI identified BBVA as one of the first institutions to adopt this technology in the financial sector. The bank has been testing the system in strategic tasks as part of its commitment to exploring the potential of generative artificial intelligence to enhance organizational processes and drive team innovation.]]>
                        </content:encoded>
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                                <item>
                    <title>BBVA surpasses 1,000 data scientists, and strengthens its professional development model</title>
                    <link>https://www.bbva.com/en/innovation/bbva-surpasses-1000-data-scientists-and-strengthens-its-professional-development-model/</link>
                    <pubDate>Thu, 07 Aug 2025 02:27:28 +0000</pubDate>
                    <dc:creator>
                        <![CDATA[Vanessa Pombo Nartallo]]>
                    </dc:creator>
                                                                        <category>
                                <![CDATA[Artificial Intelligence]]>
                            </category>
                                                    <category>
                                <![CDATA[Innovation]]>
                            </category>
                                                                <guid isPermaLink="false">https://www.bbva.com/?post_type=innovation&#038;p=1111529</guid>
                                            <description>
                            <![CDATA[BBVA has reached a milestone in its commitment to artificial intelligence, surpassing 1,000 data scientists on staff. To further enhance this talent, the bank offers them a professional development model that allows these professionals to advance in their careers without giving up their specialization. In this innovative approach, technical expertise is placed on equal footing with team management as a path for professional growth, allowing them to remain involved in AI development as they advance in their careers.]]>
                        </description>
                        <content:encoded>
                            <![CDATA[BBVA has reached a milestone in its commitment to artificial intelligence, surpassing 1,000 data scientists on staff. To further enhance this talent, the bank offers them a professional development model that allows these professionals to advance in their careers without giving up their specialization. In this innovative approach, technical expertise is placed on equal footing with team management as a path for professional growth, allowing them to remain involved in AI development as they advance in their careers.]]>
                        </content:encoded>
                                                        </item>
            
                                <item>
                    <title>Responsibility and ethics in AI, key themes at BBVA’s first FinAI Summit</title>
                    <link>https://www.bbva.com/en/innovation/responsibility-and-ethics-in-ai-key-themes-at-bbvas-first-finai-summit/</link>
                    <pubDate>Fri, 09 May 2025 07:13:12 +0000</pubDate>
                    <dc:creator>
                        <![CDATA[Vanessa Pombo Nartallo]]>
                    </dc:creator>
                                                                        <category>
                                <![CDATA[Artificial Intelligence]]>
                            </category>
                                                    <category>
                                <![CDATA[Innovation]]>
                            </category>
                                                    <category>
                                <![CDATA[Transformation]]>
                            </category>
                                                                <guid isPermaLink="false">https://www.bbva.com/innovacion/responsabilidad-y-etica-de-la-ia-temas-centrales-del-primer-finai-summit-de-bbva/</guid>
                                            <description>
                            <![CDATA[The first edition of BBVA’s FinAI Summit brought together international experts in artificial intelligence to address how its transformative potential should advance in parallel with its ethical, safe and responsible use. The financial sector must carry out its transformation without losing customers’ trust. Doing so requires a gradual, regulated approach that maintains human interaction, just like BBVA is already doing. Over 6,000 people attended the event in person and online.
<p style="text-align: right;">You can watch the full event at <a href="https://www.finaisummit.com/en/" target="_blank" rel="noopener">finaisummit.com</a></p>]]>
                        </description>
                        <content:encoded>
                            <![CDATA[The first edition of BBVA’s FinAI Summit brought together international experts in artificial intelligence to address how its transformative potential should advance in parallel with its ethical, safe and responsible use. The financial sector must carry out its transformation without losing customers’ trust. Doing so requires a gradual, regulated approach that maintains human interaction, just like BBVA is already doing. Over 6,000 people attended the event in person and online.
<p style="text-align: right;">You can watch the full event at <a href="https://www.finaisummit.com/en/" target="_blank" rel="noopener">finaisummit.com</a></p>]]>
                        </content:encoded>
                                                        </item>
            
                                <item>
                    <title>BBVA inaugurates FinAI Summit, a global conference exploring AI in finance</title>
                    <link>https://www.bbva.com/en/innovation/bbva-inaugurates-finai-summit-a-global-conference-exploring-ai-in-finance/</link>
                    <pubDate>Wed, 30 Apr 2025 07:40:26 +0000</pubDate>
                    <dc:creator>
                        <![CDATA[Vanessa Pombo Nartallo]]>
                    </dc:creator>
                                                                        <category>
                                <![CDATA[Artificial Intelligence]]>
                            </category>
                                                    <category>
                                <![CDATA[Innovation]]>
                            </category>
                                                    <category>
                                <![CDATA[Transformation]]>
                            </category>
                                                    <category>
                                <![CDATA[Transformation]]>
                            </category>
                                                                <guid isPermaLink="false">https://www.bbva.com/?post_type=innovation&#038;p=1096954</guid>
                                            <description>
                            <![CDATA[From May 5 to 8, BBVA will organize the first FinAI Summit, featuring talks, panel discussions and master classes, in an event designed to be the key forum on how AI could reshape financial services and products, and how this could impact society at large. Speakers will include international experts such as Kay Firth-Butterfield, previously head of artificial intelligence at the World Economic Forum. The public can attend online by registering on the FinAI Summit website.
<p style="text-align: right;"><a href="https://finaisummit.com/en/" target="_blank" rel="noopener"><strong>You can register for the event at this link</strong></a></p>]]>
                        </description>
                        <content:encoded>
                            <![CDATA[From May 5 to 8, BBVA will organize the first FinAI Summit, featuring talks, panel discussions and master classes, in an event designed to be the key forum on how AI could reshape financial services and products, and how this could impact society at large. Speakers will include international experts such as Kay Firth-Butterfield, previously head of artificial intelligence at the World Economic Forum. The public can attend online by registering on the FinAI Summit website.
<p style="text-align: right;"><a href="https://finaisummit.com/en/" target="_blank" rel="noopener"><strong>You can register for the event at this link</strong></a></p>]]>
                        </content:encoded>
                                                        </item>
            
                                <item>
                    <title>Generative AI: customer service, SMEs and fraud detection stood out at the BBVA Bot Talent competition</title>
                    <link>https://www.bbva.com/en/innovation/generative-ai-customer-service-smes-and-fraud-detection-stood-out-at-the-bbva-bot-talent-competition/</link>
                    <pubDate>Fri, 07 Mar 2025 01:50:44 +0000</pubDate>
                    <dc:creator>
                        <![CDATA[Vanessa Pombo Nartallo]]>
                    </dc:creator>
                                                                        <category>
                                <![CDATA[Artificial Intelligence]]>
                            </category>
                                                    <category>
                                <![CDATA[Innovation]]>
                            </category>
                                                                <guid isPermaLink="false">https://www.bbva.com/?post_type=innovation&#038;p=1087534</guid>
                                            <description>
                            <![CDATA[The Bot Talent internal competition has demonstrated the creativity of BBVA employees to come up with innovative and secure uses of generative AI for their daily work. The bank will study the viability of three winning projects from Peru, Mexico and Spain, which propose using ChatGPT Enterprise to enhance customer service for sales agents, streamline the process of granting loans to SMEs, and detect official communications, supposedly from BBVA, that are actually hiding fraudulent messages to steal users’ financial data.]]>
                        </description>
                        <content:encoded>
                            <![CDATA[The Bot Talent internal competition has demonstrated the creativity of BBVA employees to come up with innovative and secure uses of generative AI for their daily work. The bank will study the viability of three winning projects from Peru, Mexico and Spain, which propose using ChatGPT Enterprise to enhance customer service for sales agents, streamline the process of granting loans to SMEs, and detect official communications, supposedly from BBVA, that are actually hiding fraudulent messages to steal users’ financial data.]]>
                        </content:encoded>
                                                        </item>
            
                                <item>
                    <title>BBVA launches a new unit to enhance its expertise in data-driven services</title>
                    <link>https://www.bbva.com/en/innovation/bbva-launches-a-new-unit-to-boost-data-talent/</link>
                    <pubDate>Mon, 30 Dec 2024 00:55:36 +0000</pubDate>
                    <dc:creator>
                        <![CDATA[Vanessa Pombo Nartallo]]>
                    </dc:creator>
                                                                        <category>
                                <![CDATA[Artificial Intelligence]]>
                            </category>
                                                    <category>
                                <![CDATA[Innovation]]>
                            </category>
                                                                <guid isPermaLink="false">https://www.bbva.com/?post_type=innovation&#038;p=1078070</guid>
                                            <description>
                            <![CDATA[With the creation of the new Analytics Transformation Unit, BBVA brings together its global team of over 2,500 data scientists and specialists, aiming to advance the development of data-driven services by leveraging the latest innovations in artificial intelligence.]]>
                        </description>
                        <content:encoded>
                            <![CDATA[With the creation of the new Analytics Transformation Unit, BBVA brings together its global team of over 2,500 data scientists and specialists, aiming to advance the development of data-driven services by leveraging the latest innovations in artificial intelligence.]]>
                        </content:encoded>
                                                        </item>
            
                                <item>
                    <title>BBVA sparks a wave of innovation among its employees with the deployment of ChatGPT Enterprise</title>
                    <link>https://www.bbva.com/en/innovation/bbva-sparks-a-wave-of-innovation-among-its-employees-with-the-deployment-of-chatgpt-enterprise/</link>
                    <pubDate>Wed, 20 Nov 2024 10:31:07 +0000</pubDate>
                    <dc:creator>
                        <![CDATA[Vanessa Pombo Nartallo]]>
                    </dc:creator>
                                                                        <category>
                                <![CDATA[Artificial Intelligence]]>
                            </category>
                                                    <category>
                                <![CDATA[Innovation]]>
                            </category>
                                                                <guid isPermaLink="false">https://www.bbva.com/?post_type=innovation&#038;p=1073928</guid>
                                            <description>
                            <![CDATA[Just five months after BBVA distributed <a href="https://www.bbva.com/en/innovation/bbva-steps-up-its-plans-in-artificial-intelligence-by-signing-an-agreement-with-openai/">3,000 ChatGPT Enterprise licenses among its employees</a>, 83 percent have incorporated it into their work routine and have created nearly 3,000 GPTs—customized adaptations of the tool for specific tasks, ranging from financial data analysis to help to solve legal questions from clients in less than 24 hours or provide customer insights.]]>
                        </description>
                        <content:encoded>
                            <![CDATA[Just five months after BBVA distributed <a href="https://www.bbva.com/en/innovation/bbva-steps-up-its-plans-in-artificial-intelligence-by-signing-an-agreement-with-openai/">3,000 ChatGPT Enterprise licenses among its employees</a>, 83 percent have incorporated it into their work routine and have created nearly 3,000 GPTs—customized adaptations of the tool for specific tasks, ranging from financial data analysis to help to solve legal questions from clients in less than 24 hours or provide customer insights.]]>
                        </content:encoded>
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                                <item>
                    <title>What is ‘explainable AI’? Taking the mystery out of technology</title>
                    <link>https://www.bbva.com/en/innovation/what-is-explainable-ai-taking-the-mystery-out-of-technology/</link>
                    <pubDate>Tue, 30 Jul 2024 07:42:45 +0000</pubDate>
                    <dc:creator>
                        <![CDATA[Vanessa Pombo Nartallo]]>
                    </dc:creator>
                                                                        <category>
                                <![CDATA[Artificial Intelligence]]>
                            </category>
                                                    <category>
                                <![CDATA[Data]]>
                            </category>
                                                    <category>
                                <![CDATA[Innovation]]>
                            </category>
                                                    <category>
                                <![CDATA[Technology]]>
                            </category>
                                                                <guid isPermaLink="false">https://www.bbva.com/?post_type=innovation&#038;p=1055560</guid>
                                            <description>
                            <![CDATA[Machine learning has no end of business applications. Consumers and citizens stand to benefit from this technology, which lets them manage their financial health, streamlines their digital processes, or makes their online experience smoother across multiple platforms, among other uses. A basic premise has emerged from this boom: there is nothing mysterious or magical about artificial intelligence (AI), and nor should it seem so. For more complex algorithms, data scientists develop tools to help us understand how they make their decisions.]]>
                        </description>
                        <content:encoded>
                            <![CDATA[Machine learning has no end of business applications. Consumers and citizens stand to benefit from this technology, which lets them manage their financial health, streamlines their digital processes, or makes their online experience smoother across multiple platforms, among other uses. A basic premise has emerged from this boom: there is nothing mysterious or magical about artificial intelligence (AI), and nor should it seem so. For more complex algorithms, data scientists develop tools to help us understand how they make their decisions.]]>
                        </content:encoded>
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