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2018, a year to think of the future

Special

COMMUNICATIONS

21 december

In 2018, BBVA continued the exciting transformation journey it began more than 10 years ago. The goal was none other than preparing for the changes brought about by the digital revolution and improving people’s lives through technology. 2018 was also an important year in the fight against climate change and environmental protection through sustainable financing.

Biometrics, artificial intelligence, blockchain. These are some of the technologies that the bank is already employing to change the way it engages with its customers, offer new experiences and streamline processes. The adoption of technology and collaboration with the fintech ecosystem put BBVA at the forefront of the transformation. This is no longer a vision for the future, rather the implementation of existing projects with tangible results.

Read: '2018: A year of achievements in BBVA's transformation'

The technological revolution of finance

The emergence of new digital products that help people manage their everyday lives and make better decisions picked up steam in 2018. Move the mouse over the dots to read more about the products.

The global impact can also be seen in the development of Glomo - the first global app the makes the features, design and customer experience uniform in all of the bank’s locations. Thanks to agile methodologies and the re-use of technological components, BBVA is working on the development of global digital banking products and services that offer the same experience to customers around the world.

The goal is to offer an identical and homogenous experience, with the same design, navigation and user-friendliness, and adapted to each customer, no matter where they are in the world. This is how Internet giants like Google, Facebook and Amazon do it. Customers’ location does not affect the type of products they receive.

In fact, BBVA is the first bank committed to developing global products to ensure that its purpose of “bringing the age of opportunity to everyone” is a reality all around the world. This allows BBVA to offer its customers the best banking solutions and the best data-based opportunities at any time, and anywhere. The roll-out of global BBVA products is now a reality, as demonstrated by the introduction of CVV codes in BBVA cards in Colombia to promote e-commerce and customers’ online purchases; the arrival of the mobile app in Mexico based on the global platform (Glomo), which later reached Uruguay; the disappearance of “stickers” as a mobile payment method in Peru and their replacement with the contactless system within cell phones - truly invisible payments; and mobile developments in Mexico and Colombia that help customers find the home of their dreams thanks to augmented reality.

The sustainable revolution of finance

BBVA has emerged as a global trailblazer and a leader in the industry thanks to its quest for future oriented finance. The bank recently announced one of the most ambitious commitments in sustainability: mobilizing €100 billion through 2025 to fight against climate change and promote sustainable development. This pioneering “Pledge 2025” will help to attain the UN Sustainable Development Goals and the Paris Climate Agreement. BBVA’s commitment to the environment has materialized throughout the years as shown below:

Read: ‘BBVA adheres to the United Nations Principles for Responsible Banking’

The UN is aware of how important the finance sector is in the fight against climate change and in environmental conservation. Without a doubt, banking is essential to achieving the Sustainable Development Goals. For this reason, BBVA works on each of the 17 goals laid out by the UN: