BBVA’s App Is Now Available on ChatGPT in Germany and Italy
BBVA is making its conversational application available to ChatGPT users, allowing them to directly access information about the bank’s products and services in Italy and Germany right from the assistant. BBVA is one of the first financial companies to offer its own app within ChatGPT, one of the most widely used conversational assistants in the world.
The app is designed to handle informational queries, enabling ChatGPT users to explore BBVA’s offering in both countries by asking questions in natural language, in a simple and intuitive way, without leaving ChatGPT. Through the application, users can check and compare, among other content, account conditions, card types, and savings products available from the Group’s digital banks in Italy and Germany. The conversation also provides direct links to these products on the bank’s website.
BBVA expects this experience to evolve progressively into a digital companion that helps people make better financial decisions through a conversational, simple, and personalized interaction.
With this launch, BBVA takes another step forward in integrating digital banking with conversational artificial intelligence, opening the door to new forms of interaction between financial services and AI, and reinforcing its commitment to being present on the channels where customers already interact. “Our digital banks in Italy and Germany continue to lead the way in innovation. Being available directly in ChatGPT means moving towards a more natural, accessible, and seamlessly integrated form of banking in people’s everyday lives,” said Murat Kalkan, Global Head of Digital Banks at BBVA.
The initiative is part of the strategic collaboration between BBVA and OpenAI, which has positioned the bank among the most advanced institutions in the adoption of generative artificial intelligence. This collaboration includes the co-creation of AI-based solutions to build a new, radically customer-centric financial services proposition and to drive a more productive and efficient operating model.
How to access BBVA app in ChatGPT
- Only available in Italian and German for customers accessing ChatGPT from Italy or Germany.
- Customers can access the BBVA app either via this dedicated link or by searching BBVA in the Apps section within ChatGPT (on the top left of their screen on desktop and in the top-left menu in their ChatGPT mobile applications).
- Users will be prompted to connect the BBVA app to their ChatGPT experience.
- After completing this step, they can start interacting with BBVA by addressing the app directly within the conversation. For example, users can ask questions by mentioning the app and typing their query, enabling a seamless, conversational interaction, i.e. ‘@BBVA App What are the advantages of the BBVA account?’. Alternatively, users can select the BBVA app from the plus (+) menu in the chat input before submitting their question.
- The BBVA app will provide the personalized response and the customer can explore the different app functionalities: Personal answer, Explore other products, and Related questions and answers that other customers asked.