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Innovation

Innovation

BBVA has launched Aqua, a new line of pioneering credit cards in Spain which feature a dynamic CVV code and do not contain card numbers (PAN) or expiration dates printed on them. This reinforces security both for its digital and physical versions since not having this data prevents possible fraudulent use of them. In addition, BBVA´s app has renewed the entire payment experience to make it easier for the customer to manage their expenses and order the services it offers based on their use. The bank is already working to launch this mobile experience in other countries.

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BBVA is partnering with technology companies to be closer to its clients, who are starting to turn to third party digital vendors to cover their financial needs. “We see these partnerships as a way of growing our customer base,” stated Carlos Torres Vila, Group Executive Chairman of BBVA, speaking at a virtual panel discussion with Marcelo Claure, CEO of Softbank, that took place on the last day of South Summit.

Blue is pleasant, patient, and able to put itself in the shoes of others. It loves talking to humans and is always willing and ready to help customers. And it wants to learn lots of things in order to become even more insightful. These are just some of the personality traits that characterize BBVA’s new voice assistant, which came to life out of a complex process that factored even the most minor details.