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Innovation

All BBVA's information about Innovation.

The strategic agreement with Genesys®, a leader in cloud customer experience orchestration, is enabling BBVA to introduce the advantages of cloud computing in its centers in Spain and Latin America. Both entities are already working together to migrate remote customer care services in these regions, where they have been able to reduce waiting times, thus improving customer satisfaction levels through BBVA’s use of the Genesys Cloud CX™ solution.

It is increasingly common to receive attacks from fraudsters who impersonate banking institutions, the aim of which is to first obtain our passwords and then to gain access to our assets. However, the increase in these attacks has reinforced the efforts of bank security teams and police forces, both in terms of prevention and awareness, making it increasingly difficult for cybercriminals.

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Victoria del Castillo Marchese has been the Head of Strategy and M&A at BBVA since December 2018. Prior to this, she held a variety of different roles at the bank, where she began working in 2001. She was recently interviewed by the media outlet Capital & Corporate, where she recalled that “one of BBVA’s priorities is profitable growth” in places where the bank has a presence, such as Spain, Mexico, Turkey and South America. She also emphasized the value of the digital means of expanding the bank’s activity in other countries: “Digitization allows us to enter new markets,” she said.

The world of medicine is experiencing an unprecedented transformation. The pandemic has highlighted the importance of digitisation and a number of different technologies are making an impression on this field, with solutions to improve both diagnosis and treatment. On the occasion of World Health Day, we're taking a close look at this wave of entrepreneurship to find out which trends and advances are leading the way in this sector.