BBVA has secured a place among the world's leading digital banks, according to Euromoney’s latest report,  ‘The World’s Best Digital Banks.' The study evaluated more than 300 institutions globally, placing BBVA in the leadership category alongside digital-native rivals such as Revolut, Nubank, and Singapore-based DBS.

At BBVA, the adoption of artificial intelligence is much more than just a technological change: it represents a profound transformation of the banking business. The bank’s AI strategy is built on leadership and employee empowerment as a way to drive uptake and achieve a truly transformative impact. OpenAI invited Antonio Bravo, Global Head of Data, to take part in its annual event OpenAI Frontiers, where he explained how both entities are already transforming the banking sector, with tangible results.

BBVA Switzerland, together with the Group's Behavioral Economics team, has launched ‘Investing in the Mirror,’ an innovative interactive experience that invites us to reflect on the role of emotions, biases, and beliefs in our investment decisions. It's a different look at the relationship with money that combines technological innovation and behavioral psychology.

BBVA Germany is expanding its digital offering with a new ‘Bargeld via App’ cash‑in feature. From now on, customers can deposit cash directly into their BBVA account at participating supermarket and retail checkouts – quickly, securely, and without visiting a bank branch.

BBVA Chair Carlos Torres Vila took part in the closing ceremony of the BBVA Spark Summit 2025 in Barcelona, the leading event for startups, scaleups and investors. In a dialogue with BBVA Spark Global Head Santiago Muguruza, he stressed AI’s central role in customer service and outlined a series of strategic AI projects designed to deliver excellence in customer‑relationship processes, customization and efficiency.

Garanti BBVA Pensions was honored with the silver award in the Digital Transformation category of the Smart-i Awards for its innovative approach to digitizing insurance sales on Garanti BBVA Mobile.

SWIFT, the global financial messaging network connecting more than 11,500 institutions in 200 countries, is set to develop a shared blockchain platform that will function as a common digital ledger for banks around the world. This infrastructure will enable seamless, real-time international payments and transfers and transactions with stablecoins and digital assets. BBVA has joined a consortium of more than 30 partner banks now starting work on a prototype.

BBVA has introduced an innovative new feature to its banking app, allowing customers to personalize their Visa cards using Image Playground with Apple Intelligence technology. The functionality is now available in Spain on virtual cards for users with iPhone 15 Pro and newer models, and will soon be extended to physical cards.

BBVA has launched a new service that enables financial institutions outside Europe to send payments to Spain in just seconds, at any time of day and on any day of the year. The service significantly enhances efficiency for sending banks while allowing recipients to access funds instantly, helping corporates optimize treasury management and offering retail customers a seamless experience.

Garanti BBVA Crypto is now offering trading and transfers in Tether (USDT), allowing users to do business with the popular dollar-pegged stablecoin via the Ethereum network and trade USDT pairs.

BBVA has taken a significant step forward in its data-driven transformation strategy with the successful implementation of ADA, its global data platform, in Mexico and Colombia. This strategic advance seeks to improve and accelerate the bank's ability to offer personalized and relevant products and services to its customers. The cloud-based data platform, built on Amazon Web Services (AWS) technologies, enables the centralized consolidation of analytical processes, ensures real-time access to data, and scales the use of artificial intelligence.

The three-year project, titled Fair Learning, will address the main ethical, technical and regulatory challenges posed by the growing automation of decisions that impact society. A multidisciplinary team of BBVA and The University of Navarra will explore the use of advanced mathematical and statistical methods to correct data bias, integrate philosophical and ethical frameworks into model development, and devise a set of best practices based on international legislation.

BBVA has reached a milestone in its commitment to artificial intelligence, surpassing 1,000 data scientists on staff. To further enhance this talent, the bank offers them a professional development model that allows these professionals to advance in their careers without giving up their specialization. In this innovative approach, technical expertise is placed on equal footing with team management as a path for professional growth, allowing them to remain involved in AI development as they advance in their careers.

Proptech company PropHero has secured financing from BBVA Spark to drive its growth in the Spanish real estate market, where it plans to double its business volume by year-end 2025.

Generative AI with autonomous financial agents, quantum computing capable of spotting fraud in seconds, and banking services embedded in health or e-commerce apps. According to 'Fintech 2040', a report drawn up by BNPL provider Riverty, this could well be how fintech evolves over the next two decades. The study suggests a world where the boundaries between payments, lending, insurance and investment fade, and financial services become an integral part of people’s everyday digital lives.

BBVA continues to drive growth in Europe with the appointment of Walter Rizzi as Head of Digital Banking in Italy, a key role in adapting the bank’s offering to the needs of the local market.

BBVA’s Turkish franchise has unveiled ‘My Banker,’ a new program aimed at delivering tailored financial services and lifestyle benefits to its affluent customer segment.

BBVA has unveiled its cryptocurrency trading and custody service for bitcoin and ether, which is now available to all retail customers of legal age in Spain. After filing the relevant disclosure with the National Securities Market Commission (CNMV), the bank has been gradually rolling out the service in recent weeks. Customers can now use this service to trade in bitcoin and ether directly through the BBVA app, all within a fully integrated environment that also includes the bank’s other financial services.

BBVA is taking a strategic step in its digital transformation by expanding its long-standing collaboration with Google Cloud through the deployment of Google Workspace with Gemini, as part of the global bank’s comprehensive AI adoption strategy.

Today in Frankfurt, BBVA officially launched its new digital bank in Germany. It combines cutting-edge technology, through one of the top financial apps in the world, with a compelling value proposition: an interest-bearing checking account paying three percent for the first 12 months, and a debit card with a three percent cashback on purchases - both paid monthly and completely free of charges, with no fees. “We’re bringing something new to Germany. A banking experience that combines the simplicity and convenience of a fee-free account, typical of digital actors, with the full range of products, reliability, and trust of a universal bank,” said BBVA CEO Onur Genç.

Ever wanted to manage your money better but weren’t sure where to start? BBVA has taken another step forward in its commitment to improving the financial health of its customers by launching a coach based on artificial intelligence (AI) that supports them in every financial decision. Integrated into the bank’s mobile app, the personal trainer analyzes your circumstances, helps you set goals, and suggests tailored plans so you can achieve your financial goals step by step.

Kay Firth-Butterfield, CEO of Good Tech Advisory and former Head of Artificial Intelligence at the World Economic Forum, reflected at BBVA’s FinAI Summit on the challenges of responsible artificial intelligence and on the kind of relationship society wants to forge with this technology: AI is not our best buddy or our partner, she stated, even though 20 percent of men in the United States have used it at some point “as a romantic partner, the person they talk to, the person they love. Is that the future we want with this technology?”.

Maya Ackerman, known for her research in algorithmic music composition, reflected at BBVA's FinAI Summit on whether artificial intelligence is creative and how it can help humans achieve better results when developing their own creations.  Far from competing with human ingenuity, AI is emerging as an ally capable of unlocking ideas, inspiring new approaches, and enhancing our creative potential.

BBVA’s smart  ‘discrete mode’ in its app detects when more than one pair of eyes is looking at the screen and hides sensitive information. Therefore, you can do your banking and view and manage your cards anywhere, while keeping your financial data private, making it illegible to onlookers and possible cybercriminals. Below we tell you how to activate this feature.

BBVA has adopted a new slogan, ‘Let’s move forward,’ replacing ‘Creating opportunities.’ The shift, part of a broader rebrand, aims to reflect the bank’s commitment to customers and its support for individual and business progress with a positive, empathetic tone. The move seeks to sharpen BBVA’s differentiation in an increasingly competitive market, while reinforcing its focus on inclusion and diversity.

BBVA is launching a new version of its app in Spain, with a unique native code that is scalable and exportable to all countries where the bank operates. This technological overhaul, which  includes an ambitious artificial intelligence (AI) integration, marks a turning point in digital banking. It represents a decisive commitment to personalization, with a radically enhanced user experience. The new app multiplies the benefits of being a customer: direct access to cards and Bizum to make fast, simple payments, personalized savings plans and a financial coach to help manage finances, among other new developments.