Innovation
Innovation
BBVA has taken a significant step forward in its data-driven transformation strategy with the successful implementation of ADA, its global data platform, in Mexico and Colombia. This strategic advance seeks to improve and accelerate the bank's ability to offer personalized and relevant products and services to its customers. The cloud-based data platform, built on Amazon Web Services (AWS) technologies, enables the centralized consolidation of analytical processes, ensures real-time access to data, and scales the use of artificial intelligence.
The three-year project, titled Fair Learning, will address the main ethical, technical and regulatory challenges posed by the growing automation of decisions that impact society. A multidisciplinary team of BBVA and The University of Navarra will explore the use of advanced mathematical and statistical methods to correct data bias, integrate philosophical and ethical frameworks into model development, and devise a set of best practices based on international legislation.
BBVA has reached a milestone in its commitment to artificial intelligence, surpassing 1,000 data scientists on staff. To further enhance this talent, the bank offers them a professional development model that allows these professionals to advance in their careers without giving up their specialization. In this innovative approach, technical expertise is placed on equal footing with team management as a path for professional growth, allowing them to remain involved in AI development as they advance in their careers.
Proptech company PropHero has secured financing from BBVA Spark to drive its growth in the Spanish real estate market, where it plans to double its business volume by year-end 2025.
BBVA has formalized a €25 million venture debt transaction with roadsurfer, a German company specializing in outdoor mobility. The financing aims to support the international expansion of the leading camper van rental platform and accelerate its growth across Europe and North America.
Opening photo generated with Midjourney (AI)
Generative AI with autonomous financial agents, quantum computing capable of spotting fraud in seconds, and banking services embedded in health or e-commerce apps. According to 'Fintech 2040', a report drawn up by BNPL provider Riverty, this could well be how fintech evolves over the next two decades. The study suggests a world where the boundaries between payments, lending, insurance and investment fade, and financial services become an integral part of people’s everyday digital lives.
What if saving was easier than it seems? BBVA has revamped its app to help you save consistently in a streamlined and personalized way. Through tools based on artificial intelligence, it proposes realistic goals, guides you step by step and, if you set aside a monthly amount from your paycheck, pension or unemployment benefit, it rewards you with a 6 percent bonus of up to 20 euros per month for three months.
Who hasn’t been there at some point? An important bill comes in and due to either an oversight or an unforeseen expense, you don’t have sufficient money in your account. To prevent these situations, BBVA has come up with a smart solution on its app that lets you stay one step ahead and boost your account balance. What’s more, if you need it and meet certain requirements, such as having your salary deposited into your account, or a personal loan, you automatically receive up to €300 in coverage to pay for direct debit bills, avoiding last-minute stress.
If you’ve managed to put aside some money and are now wondering what to do with it, the BBVA app makes it easy. Now you can learn to invest from your phone, with tools designed for beginners and with no jargon or obstacles.