There is no turning back. Technology is here to stay and whoever is not able to adapt to it will not only lose information opportunities, but will be left out of the market. The mass adoption of smartphones, tablets and other digital platforms has put Chile at the top of the connectivity rankings in the region and has changed the way in which people interact with each other and with companies. BBVA is one of the pioneers in Chile’s digitization process.

North or south. This is the geographic reference that people use the most in Chile to define the location of a place within the country. Indeed, geographically, Chile is as long as it is narrow. In fact, it is the longest country in the world (4,329 kilometers or 2,653 miles from north to south), but averages just 180 kilometers from the eastern boundaries defined by the Andes mountain range to its western coast, washed by the immensity of the Pacific ocean. That is why all that is left is north or south.