BBVA supports major institutional investors with sustainable, tailored solutions
With global reach, sector-specific expertise and sophisticated financial solutions, BBVA CIB reaffirms its role as a strategic partner for the institutional segment. Its model combines technical capabilities, a sustainability focus and international coverage to meet investment, risk management and transition needs with precision.

With a long-term vision, a specialised approach and a sophisticated financial solutions architecture, BBVA — through its Corporate & Investment Banking unit (BBVA CIB) — has established itself as a strategic partner to large institutional investors worldwide. The bank supports these clients in building efficient portfolios, channelling capital towards sustainable initiatives, and anticipating key market trends, drawing on global capabilities and deep technical and sectoral expertise.
BBVA CIB’s value proposition for this segment is built on two key pillars: economic capital, which enables efficient and proactive risk management, and intellectual capital, represented by the high level of specialisation and experience of its teams. This approach translates into a comprehensive service model designed to address new market dynamics, characterised by growing demand for advanced financial solutions, a complex regulatory environment and the imperative to actively support the transition to a low-carbon economy.
BBVA CIB’s value proposition for this segment is built on two key pillars: economic and intellectual capital
In the words of Juan Blasco, Head of Institutional Business at BBVA CIB, “the institutional sector plays a key role in the transition towards a more sustainable, inclusive, and resilient economic model. At BBVA, we support these stakeholders with a strategic vision, an ever-evolving financial architecture, and a strong commitment to economic transition. Our value proposition lies in the combination of economic and intellectual capital: delivering tailored solutions, anticipating risks, and actively contributing to a low-carbon economy.”
A specialized model for an increasingly sophisticated client
BBVA CIB’s Global Institutional Business unit has structured its coverage around five key institutional client profiles: banks, wealth and asset managers, insurers, the public sector and sovereign wealth funds, as well as financial sponsors. This model is grounded in sector-specific specialization, enabling teams to gain a deep understanding of each client profile’s challenges and priorities, and to offer solutions aligned with their strategic goals.
As of the end of 2024, BBVA CIB has a global team of over 1,460 professionals dedicated to the institutional segment, including 60 bankers specialised in direct client relationship management. All of them — from product specialists to analysts and technical experts — form part of a model that combines expertise, global vision, and a strong client focus to deliver high-value solutions.
To continue enhancing its value proposition in this area, BBVA is focusing on the optimisation of strategic products such as security finance, leveraged finance, advisory, emerging markets, macro, Global Transaction Banking and Investment Solutions. At the same time, it is developing new capabilities, such as the recently created Credit Solutions unit, which focuses on optimising origination and risk management. All this is underpinned by a product innovation strategy, scalable services, and an agile response to an increasingly dynamic market.
BBVA is focusing on the optimisation of strategic products and developing new capabilities
Expanding the team is key to enabling the bank to continue supporting institutional clients wherever they operate. In this regard, BBVA CIB is strengthening its presence in strategic markets such as Hong Kong and Brazil through new hires to enhance institutional coverage in these high-potential geographies. Meanwhile, in markets where it already has a strong presence — such as London and New York — the focus is on talent specialization as a lever to maximize synergies and business opportunities.
Through a model focused on high-value solutions, BBVA CIB is deepening long-term relationships and contributing actively to the development of a more responsible, efficient and resilient financial system.