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Innovation

Innovation

Garanti BBVA continues to make life easier for its customers with Garanti BBVA Mobile: with more than 15.5 million active users, it is the most widely used private-sector banking app in Türkiye. App usage has risen fivefold over the past five years, and in the first half of 2024 topped 2.7 billion logins, making for a monthly average of 450 million visits, while completed transactions increased by 25 percent to almost 800 million.

BBVA’s AI Factory, a center dedicated to developing artificial intelligence (AI) solutions, expands to Mexico and Türkiye in order to create products globally and leverage knowledge across the Group. With these new centers, BBVA aims to accelerate the adoption of AI-based solutions to improve customer experience and optimize internal processes. In addition, the bank has hired 230 AI experts, doubling the headcount of these ‘factories’ to more than 400 professionals.

David Puente has been heading up Client Solutions at BBVA for five years. It is an area which, in his words, “drives growth and innovation” at BBVA. He is tasked with developing the value proposition for private and corporate clients, as well as non-clients. His remit includes overall product design, customer experience, relationship and distribution model, as well as building new capabilities and exploring new business opportunities.