Innovation
Innovation
BBVA, the first bank to enable Apple Intelligence-powered card personalization directly from its app
BBVA has introduced an innovative new feature to its banking app, allowing customers to personalize their Visa cards using Image Playground with Apple Intelligence technology. The functionality is now available in Spain on virtual cards for users with iPhone 15 Pro and newer models, and will soon be extended to physical cards.
BBVA, in a further show of its commitment to offering innovative payment solutions, has launched a new virtual card product in Mexico alongside Mastercard (NYSE: MA) and Sabre Direct Pay, Sabre Corporation’s (NASDAQ: SABR) virtual payment solution. This innovative offering in Mexico enables travel agencies to issue secure virtual card numbers (VCNs) for each payment. This improves control, integrates with backend reconciliation tools, and significantly reduces manual work and errors.
Garanti BBVA has launched ‘Garanti BBVA Genç,’ a new section on its mobile app where young people between the ages of 18 and 26 can access campaigns and promotions tailored to their needs and interests.
BBVA once again attended the ‘Digital Assets’ Forum organized by El Confidencial. For the eighth time, the event brought together the Spanish crypto ecosystem, which is starting to move beyond the experimentation phase and roll out real services following the entry into force of MiCA. In this context, BBVA has established itself as an experienced player, as it was the first traditional European bank to offer a cryptoasset service in Switzerland in 2021, and the first to offer it in Spain. Alfonso Gómez, CEO of BBVA Switzerland, stressed the financial sector’s responsibility in supporting the consolidation of digital assets and the importance of offering customers safe, reliable solutions.
Artificial intelligence is neither good nor bad in itself, but, as with any tool, it all depends on how you use it. In fact, in cybersecurity it has a dual role: while security teams use its capabilities to bolster defenses, cybercriminals use it to hone their attacks.
Header image generated with Midjourney (IA)
Garanti BBVA is launching a new digital solution to provide security for forward-dated payments and boost trust in commercial transactions. The innovative new feature allows clients to manage future payments easily, backed by the bank’s guarantee.
BBVA and SAP Spain have forged a strategic alliance whereby the bank will integrate the SAP Multibank Connectivity solution to enhance its corporate banking service offering and attract new business clients. The solution will enable BBVA to transform and optimize how financial transactions are carried out for corporate and business banking clients, making the whole process more efficient and agile.
Garanti BBVA Crypto is now offering trading and transfers in Tether (USDT), allowing users to do business with the popular dollar-pegged stablecoin via the Ethereum network and trade USDT pairs.
BBVA has taken a significant step forward in its data-driven transformation strategy with the successful implementation of ADA, its global data platform, in Mexico and Colombia. This strategic advance seeks to improve and accelerate the bank's ability to offer personalized and relevant products and services to its customers. The cloud-based data platform, built on Amazon Web Services (AWS) technologies, enables the centralized consolidation of analytical processes, ensures real-time access to data, and scales the use of artificial intelligence.
The three-year project, titled Fair Learning, will address the main ethical, technical and regulatory challenges posed by the growing automation of decisions that impact society. A multidisciplinary team of BBVA and The University of Navarra will explore the use of advanced mathematical and statistical methods to correct data bias, integrate philosophical and ethical frameworks into model development, and devise a set of best practices based on international legislation.