Banks, technology companies, card brands and payment processors, handset manufacturers and mobile operators have embarked on conquering the wallet market . A business that is buoyant and is closely linked to the cell phone boom . There are virtual wallets where you can store information on payment cards, bank accounts and other personal financial tools. And, what is more important: they allow payments to be made virtually.
BBVA COO Carlos Torres Vila spoke this Tuesday at the Innovate, Connect and Transform (ICT) conference held in Lisbon, where he said that the transformation of the financial industry is not only based on digitizing financial services, but also on reshaping the customer's experience.
BBVA has been chosen as one of the best multinational workplaces in 2015 in the annual ranking prepared by the prestigious international consultant Great Place To Work®. BBVA is considered the best multinational workplace in the financial industry and is ranked eighth among the 25 best places to work in the world. The list is headed by the tech companies Google and SAS Institute.
BBVA Chairman Francisco González stressed out the challenges that the financial industry is facing in the new digital environment. During his address in the annual meeting of the Institute of International Finance held this weekend in Lima, he stated that “Something massive is happening in our industry. It’s already underway and will only accelerate”.
A commitment to easy banking and technology has made BBVA a global example in financial inclusion. The BBVA Group has signed a strategic accord with the Alliance for Financial Inclusion (AFI), becoming the newest partner of the AFI Public-Private Dialogue Platform.
The British magazine Euromoney has published an extensive article on BBVA and its leadership in the transformation of the financial industry. Under the title "Francisco González, the digital banker", Euromoney describes the bank’s transformation, and takes a look at the BBVA Group’s strategy of the last few years to become a leader in digital banking.
BBVA has obtained authorization from the Central Bank of UAE to open a Representative Office in Abu Dhabi to provide support for the bank’s large customers and institutional clients. The new office to be located on the 23/F, Tower 1, Sowwah Square, marks BBVA’s first entry into the Middle East and will mainly provide support for the global markets business.