Innovation
Innovation
Garanti BBVA has taken another step in bringing the digital banking experience to generative AI platforms. Following BBVA’s launch of the ChatGPT app experience in Italy and Germany, the service is now available in Türkiye through Garanti BBVA. As one of the first financial institutions featured in the ChatGPT app library, Garanti BBVA enables users to access up-to-date information about its banking products and services directly within the ChatGPT chat experience.
BBVA and FC Internazionale Milano have announced a new partnership built on a shared vision: using innovation and technology to create experiences that strengthen the connection between people and the brands they trust. As part of the agreement, BBVA will become the Official Sleeve Partner of Inter’s Men's First Team, Inter Women, Inter U23, Inter U20 and Inter Legends. In addition, BBVA will serve as the Front Jersey Partner of the club’s youth academy teams, from U18 downwards, across both the men’s and women’s divisions, reflecting the two organizations’ shared commitment to younger generations and families.
BBVA is continuing to scale its Machine Learning capabilities with a new technology architecture integrated into ADA, the bank’s global data and AI platform based on AWS technologies.
Corporate & Investment Banking
BBVA, the first Spanish bank to launch Swift’s new global retail payments scheme
The bank has participated from the go-live of Swift’s new retail scheme, a global initiative that establishes a common rulebook to deliver faster, more transparent, predictable and 24/7 international payments for individuals and SMEs.
Satisfaction surveys are no longer the only way BBVA gains insight into its relationship with customers. The bank is now using generative artificial intelligence to analyze hundreds of thousands of customer interactions, providing a more complete picture of the customer experience. It harnesses this technology to process selected conversations in Spain across channels such as phone calls and chats between customers and relationship managers through the bank’s app, as well as more than 220,000 monthly calls between customers and remote relationship managers in Mexico. The goal is to identify customer needs and pain points more quickly and reliably, enabling more personalized and effective service. These capabilities are deployed in compliance with applicable data protection regulations. This solution is one of the 1,127 AI use cases that BBVA already has in production, serving both customers and the business.
At BBVA, the development and use of artificial intelligence are underpinned by a responsible AI framework based on eight principles that promote transparency, security, privacy and human oversight. The aim is to create sustainable value, uphold security standards, regulatory compliance and customer data protection, in order to preserve customer trust in the bank’s services in an increasingly automated environment. These principles are implemented through technological capabilities, governance mechanisms, and training and support programs for employees.
AI-generated opening image
BBVA Germany is launching its first credit card for customers in Germany in partnership with Mastercard. This new card is free for active users and offers an initial six-month fee-free trial period for new cardholders to experience its benefits without a fee, while delivering state-of-the-art security features and no foreign exchange fees (FX) worldwide. The launch highlights what sets BBVA apart from other digital banks: leveraging the scale and expertise of the BBVA Group, one of the largest banking groups in the world.