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Arts and culture Act. 30 Jul 2018

Blue BBVA supports the dissemination of innovative ideas with the sponsorship of TedxMadrid

Since 1984, the non-profit organization TED (Technology, Entertainment, Design) has disseminated knowledge in an accessible and attractive way for spectators through chats around the planet. TedxMadrid is part of this movement with the sponsorship of Blue BBVA.

Often, a few minutes are enough for erasing prejudice, obtaining reliable information or being inspired by a specific topic. All that is needed is a good speaker and a favorable environment to place ideas on center stage. TED provides this space and gives a voice to people who are expert in their field so they can set out their innovative ideas in a brief format that creates an impact for its originality.

TedxMadrid is a must for finding out about this knowledge dissemination phenomenon and listening to the words of speakers that have a great deal to tell us. This event belongs to the program of local conferences created by TED and organized independently to disseminate worthy ideas. During the holding in September of its eight edition, Blue BBVA, the sponsor of TedxMadrid, invited those in attendance to reflect by giving them a bag full of innovative items that invited them to think about sustainability, responsible consumption or respect for culture. Each object in this gift had to do with food and how we use it, and provided ideas for shopping more responsibly.

The chats, which are the essential component of this event, revolve around varied topics in each edition, always keeping the innovative, original or emotional aspect that characterizes TED. In the 2014 edition there was a space devoted to health and poverty, with high-quality presentations such as those by the researcher specializing in tuberculosis and AIDS, Elisa López Varela, who explained to what extent inequality in this field has a negative impact on the lives of millions of people, the documentary maker Jone Ojinaga on rare diseases or the activist and researcher Gonzalo Fanjul, who talked about child poverty in Spain.

In 2015, TedxMadrid dealt about topics such as alternative education and disability with chats by Juan López-Aranguren, who explained in an original way his community architecture project Basurama, and Xavier Duacastilla, member of the En Torno a la Silla group, that makes elements for wheelchairs in a collaborative way.

The last edition of TedxMadrid, whose main concept was summarized by its motto “#Trust”, presented chats around topics as varied as robotics, sports or sustainability. They are all available on this playlist.

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