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Innovation

Innovation

BBVA’s AI Factory, a center dedicated to developing artificial intelligence (AI) solutions, expands to Mexico and Türkiye in order to create products globally and leverage knowledge across the Group. With these new centers, BBVA aims to accelerate the adoption of AI-based solutions to improve customer experience and optimize internal processes. In addition, the bank has hired 230 AI experts, doubling the headcount of these ‘factories’ to more than 400 professionals.

David Puente has been heading up Client Solutions at BBVA for five years. It is an area which, in his words, “drives growth and innovation” at BBVA. He is tasked with developing the value proposition for private and corporate clients, as well as non-clients. His remit includes overall product design, customer experience, relationship and distribution model, as well as building new capabilities and exploring new business opportunities.

Machine learning has no end of business applications. Consumers and citizens stand to benefit from this technology, which lets them manage their financial health, streamlines their digital processes, or makes their online experience smoother across multiple platforms, among other uses. A basic premise has emerged from this boom: there is nothing mysterious or magical about artificial intelligence (AI), and nor should it seem so. For more complex algorithms, data scientists develop tools to help us understand how they make their decisions.

Artificial intelligence is increasingly mainstreamed in society and used to make decisions that affect people´s lives in areas such as  their workplace or  the justice system. This presents the challenge of biased algorithms, which are mainly caused by biases or distortions in the training data. Proposals are already in place that caution against bias and seek to mitigate its harmful impact on society.

Opening imagen created with Midjourney (AI)

BBVA has taken a firm step toward the future by expanding its Data University program, which now features new courses on generative artificial intelligence (generative AI). As part of the agreement signed with OpenAI, the bank is calling on its employees, from data scientists to any other member of the team, to apply the latest advances in AI, machine learning and advanced analytics in developing innovative financial products. BBVA’s Data University has already impacted more than 50,000 employees in 6 years, of whom nearly 5,000 have completed specialized courses. BBVA is also looking to strengthen its educational ecosystem through partnerships with prestigious institutions such as the University of Navarra, Telefónica and Coursera.

BBVA has chosen Telefónica Tech to boost the cybersecurity of its operations on a global scale with the incorporation of the most advanced technologies in artificial intelligence and process automation for the prevention of cyber threats. In addition, this alliance involves the creation of a new specialised centre in Mexico, which will function as a mirror of BBVA's existing Global Cybersecurity Centre in Spain. The combination of the two will provide comprehensive and uninterrupted coverage for the entire Group.

Online courses promoted by universities, business school training and even materials offered by technology giants are some of the ways to learn to master artificial intelligence. Beyond programming, AI professionals can receive training in other areas, such as computational linguistics and ethics. Thanks to this trend, Europe currently has over 120,000 professionals who are highly qualified to work in AI.