Innovation for growing your business
API Market is a simple and intuitive, global API platform from BBVA that allows software developers and companies access to a variety of financial solutions and easily integrate them into their businesses. With API Market, the BBVA Group is turning open banking into a reality, creating synergies with the world’s most innovative tech businesses to build a new generation of digital experiences for customers.
BBVA NDB Api Market

Abhishek Gupta

CEO BBVA Api Market

Abhishek has two decades of experience in new product development across engineering and business functions. In the past 6 years, his focus has been digital banking, shaping and delivering market-leading solutions across retail, wealth, consumer finance, and cards businesses. At BBVA he has been leading customer solutions engineering teams for global programs.


His experience with API ecosystems started early on in his career – he was engaged in rolling out one of the first enterprise web services management frameworks in early 2000s when standards were evolving. At Barclays he led the rollout of Barclays API exchange to support PSD2, corporate and retail partners, and also to co-create/innovate with startups. He was intimately involved with all aspects of the API ecosystem to navigate developers, clients though complex control function and yet provide a solid market focused “API-Xperience”.