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Innovation

Innovation

At BBVA, the adoption of artificial intelligence is much more than just a technological change: it represents a profound transformation of the banking business. The bank’s AI strategy is built on leadership and employee empowerment as a way to drive uptake and achieve a truly transformative impact. OpenAI invited Antonio Bravo, Global Head of Data, to take part in its annual event OpenAI Frontiers, where he explained how both entities are already transforming the banking sector, with tangible results.

It will soon be enough to spot a shirt we like and just ask a voice-enabled AI device to send it home in our size and in a different color, bypassing the entire traditional online shopping process. Artificial intelligence is set to transform shopping into a conversational experience, explained Carmela Gómez, Global Head of Open Banking at BBVA, at the Sibos financial event. AI will also enable companies to anticipate cash needs, open up new financial opportunities for vulnerable communities, and make access to credit easier for gig economy workers.

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