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Communication involves the sending and receiving of a message, yet it is hardly ever that simple. Problems can arise if the message is not understood, its meaning is distorted, or even worse, it leads to mistrust.

In 2017, Latin America will manage to grow again, at a rate of about 1.5%, after five years of economic slowdown, said this Thursday BBVA’s Executive Board Director speaking at the Latibex Forum. During his address in the opening day of the annual event, José Manuel González-Páramo noted that “Latin America is at a turning point”.