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Innovation

Innovation

Flat line illustration of graph born business project startup process from idea to success for website banner and landing page, infographics, logo and icon. Concept for printed materials

Waynabox is a startup founded in 2015 by 3 engineer friends. Maria Carbonell, Head of Marketing and Communication at the company, explains: “it all began when they went interrailing together after graduating from university, and their eagerness to travel and see the world gave them the idea to set up their own business once they returned to Spain. The initial idea was to create something similar to interrail, but using planes instead of trains. But Waynabox is bigger than that now."

At BBVA we have moved a step further in integrating our corporate information, with the publication of the BBVA report in 2015. Thus, after 13 Corporate Responsibility reports, for the first time all of the Group’s non-financial information has been published alongside the financial data, in one document.

captura transformation bbva

On the occasion of BBVA’s Annual General Meeting, economists, executives, presidents of large multinationals and entrepreneurs commended BBVA’s pioneering transformation, which has turned the bank into a model for the financial world and other key economic sectors.

BBVA represents a benchmark in terms of transparency and clarity in the main markets where it operates. It further intends to position itself as a long-term industry leader in the field. Its roadmap is focused on creating a satisfactory customer experience, helping clients to make informed decisions with regard to their finances. The aim is to drive customer trust, their willingness to recommend BBVA and the bank’s reputation.

International Women’s Day shines a spotlight on the complicated work, family and personal situation of many women throughout the world, particularly in developing economies. The BBVA Microfinance Foundation is taking steps to support the most vulnerable female population by funding their businesses and giving advice. However, in spite of their potential, female entrepreneurship continues to be an unresolved issue all over the world.

The study by the consultant Deloitte 2016 Predictions for Technology, Means of Communication and Telecommunications highlights that the generation of people between 18 and 24 aren't going to abandon computers for cell phones.