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Finance

Finance

In 2007 BBVA set off on its transformation journey with the aim of servicing customers through digital channels, making DIY capabilities the cornerstone of our strategy. As a result we achieved exponential trends in sales through digital channels, while customer experience was improved. Now, the bank is immersed in a new stage, focusing on growing our customer base, leveraging on our digital channels and those of third parties. Moreover, it already faces the next challenge: provide proactive and personalized advice to our clients, supported by technology and data.

BBVA and the majority of the labor union representatives (CC.OO., ACB and UGT) have reached an agreement on the adjustment plan in Spain, which involves redundancies of part of the workforce (a total of 2,935 people, about 10 percent of employees of the Group in Spain) through layoffs and voluntary terminations, and an outplacement program for 100 percent of the affected employees through Randstad. The agreement also includes the closing of 480 branches. The process has been characterized by a constructive dialogue between the parties to reach the best agreement for everyone.

Digital identity enables people, businesses and governments to interact in the digital world. It also facilitates remote transactions - e-commerce, payments or taxes - and access to sensitive services, such as healthcare, accelerated by the pandemic. Therefore, citizens and businesses should be able to use a digital ID, valid within and between countries. Banks, with extensive experience in creating digital identification processes for their customers in a highly regulated environment, could be key players in future internationally accepted and reliable digital identification systems.

BBVA USA today announced the opening of 11 new branches across five Texas markets, marking a major milestone in an endeavor first announced in June 2020.

The branches, opened in early May, feature updated branch models aligned with the bank’s vision of integrating both a digital and face-to-face branch banking experience for customers. The bank’s new set of branches can be found in the Houston, Austin, San Antonio, Fort Worth and Dallas markets.