A study reveals that banking applications in the U.S. are already being used to the same degree as social media and weather apps.

Digitalization is revolutionizing financial services, with the PSD2 directive speeding up the transformation. What role will traditional banks, fintech, and tech giants play in this new environment?

There are a huge number of reasons BBVA attends conferences like the Money20/20 Europe event in Amsterdam this week.

One of the recurring themes at this year’s Money 20/20 Europe conference was undoubtedly the power good data has to help businesses evolve.

Consumer habits have changed. Users are increasingly demanding and want services that understand and meet their needs in the moment. How do banks adapt to this new paradigm? Eugenia Gibbons, the Global Head of Digital Sales and Customer Engagement BBVA, explained during the Adobe Summit 2018  that the key lies in creating one-click, intelligent and customized products.

This year’s edition of the European event will bring together some of the most brilliant minds of today’s tech scene: from legends like Apple co-founder Steve Wozniak to the founders of some of the most successful fintech solutions, like Alipay. BBVA will also play a prominent role in the event, where it will share its view on the financial services of the future and its collaboration with the fintech ecosystem.