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Sustainability and Responsible Banking

Sustainability and Responsible Banking

With the aim of reinforcing financial inclusion and the fight against poverty, Financiera Confianza – an entity of BBVA Microfinance Foundation – was formed in Peru. The results so far are very significant and most of its success derives from its clear mission: to promote the sustainable development of the most disadvantaged groups through responsible and productive finance. In other words, in keeping with BBVA's purpose, Confianza seeks to place the opportunities of this new era within reach of everyone.

The head of Country Networks at BBVA, Vicente Rodero, underscored the bank’s excellent position to face the challenges European and Spanish banks have before them.

“Our geographic diversity, universal, customer-centric banking model, our focus on risk management and the development of new digital functionalities are key elements of our strategy. We aim to lead the transformation of banks in all the regions where we have a presence,” Vicente Rodero explained at an event organized by APD (Asociación para el Progreso de la Dirección) this morning in Bilbao.

BBVA does not only generate impact through its business activities. In 2015, BBVA dedicated 103.6 million euros to social initiatives. Education is a strategic priority in the Group’s social programs, and follows two lines of action: financial literacy for business, and education for social integration and training in values. It also runs initiatives to support entrepreneurship and culture, among other areas, which are described in detail in its annual report.