The transparency report on the Fiscal Responsibility of Companies in the Ibex 35 compiled by Fundación Compromiso y Transparencia has awarded BBVA second place in the ranking of companies that best inform on their fiscal responsibility. This excellent result is thanks to the bank’s efforts to comply with the transparency indicators and improve their information in this area.

Chema Martínez, Carlos Soria, Garbiñe Muguruza and the Roca brothers are carrying out charity activities which demonstrate their individual and professional merits. Integrity, cooperation, humbleness, desire to achieve excellence, commitment, teamwork… These are their qualities as BBVA Ambassadors and the values which the company espouses.

Once again this year BBVA took part in “Earth Hour” organized by the World Wide Fund for Nature (WWF), and turned off the lights in its buildings all over the world.

BBVA will again be switching off the lights in many of its buildings for the Earth Hour organized by the World Wide Fund for Nature (WWF).

Responsible banking models are drawing more and more interest from specialized analysts and institutional investors.

At BBVA we have moved a step further in integrating our corporate information, with the publication of the BBVA report in 2015. Thus, after 13 Corporate Responsibility reports, for the first time all of the Group’s non-financial information has been published alongside the financial data, in one document.

BBVA represents a benchmark in terms of transparency and clarity in the main markets where it operates. It further intends to position itself as a long-term industry leader in the field. Its roadmap is focused on creating a satisfactory customer experience, helping clients to make informed decisions with regard to their finances. The aim is to drive customer trust, their willingness to recommend BBVA and the bank’s reputation.

José Manuel González-Páramo, executive director of BBVA, has taken part in the Business and Public Assets conference organized by the Business and Humanism Institute of the University of Navarre at BBVA’s headquarters in Madrid. In his speech, González-Páramo has focused on ethics as a fundamental pillar of banking.

The world of business resorts to a series of ratios – Return on Assets (ROA), Return on Equity (ROE), Return on Investment (ROI) or Risk-Adjusted Return (RAR) – to gauge a company’s profitability and activity.

We at BBVA strive to help our company achieve the best results. But besides what and how much we achieve, we worry about how those results are achieved. That is why we also talk about principle-adjusted return, one of the levers on which we have built our distinctive banking model, which we call responsible banking.

The key for a financial institution to survive in such a rapidly changing environment is to abide by ethics, according to BBVA Executive Director José Manuel Gónzalez-Páramo. In a conference on Companies and Public Goods held by the University of Navarra’s Entrerprise and Humanism Institute, José Manuel González-Páramo emphasized that “ethics is the keystone of the banking sector”.