Innovation
Innovation
The digital consumer is not aware that he/she is any different to the traditional consumer. Along these lines, Brian Solis, leading analyst at Altimeter Group, analyzes how a company should change its strategy and place the customer at the center of its business.
Companies like Google, Facebook and Apple are developing artificial intelligence (AI) tools to automate dozens of daily tasks and make life simpler. The New York Times looks at some of the most notable apps.
Paykey, an groundbreaking system that allows making safe payments through the main social networks using a special keypad that has to be downloaded in the smartphone, is the winner of the Special Wired Money Award, a prize awarded by BBVA Open Talent, BBVA’s fintech entrepreneurship support program.
Today, immersive storytelling is one of the main trends in innovation, marketing and the creation of customized experiences. Virtual reality increases the level of user engagement or enables better strategic decisions to be taken, among other features.
Banks need to catch up and capture the zeitgeist of the digital and sharing economies and put power squarely in the hands of their clients if they want to thrive in today's world, BBVA Compass Chairman and CEO Manolo Sánchez said in a keynote address at American Banker's Digital Banking Conference Tuesday in New Orleans.
BBVA CEO Carlos Torres Vila explained this morning that “banking technology will improve customer relations.” The CEO added that “BBVA has redefined its customer relations, moving from an infrastructure that was focused on money to accompanying customers in their professional and personal lives, helping them make the best financial decisions.” Technology allows us to bring the age of opportunity to everyone, he maintained.