Adults 17 Jun 2016
BBVA ambassadors: Saúl Rodríguez, smiles are free
Saul Rodríguez works in Global Corporate Communication and is very aware of social media’s power, not only to divulge information and create communities, but also to make people smile. We asked him to tell us about his projects, which he of course did in a social media format.
"It is very important for employees to be ambassadors for our brand"
