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Innovation

Innovation

Schedule your account’ is the new digital service BBVA is offering its customers on the app (Android e iPhone). With this tool, customers can activate, and customize, six settings to automatically perform certain tasks to manage their personal finances. They simply have to choose the most convenient way to manage their account balance or save, include the parameters to take into account, and the operations take place automatically. Luz Martín Manjón, Head of Digital Products at BBVA Spain, explains how this new tool works.

For more than 20 years Garanti BBVA has been investing in technology in order to ensure a personalized and simplified digital experience in every new product or service it offers its customers and clients. In collaboration with Google, the bank recently launched a 'Universal App Campaign,' aiming to increase the number of interactions in the Garanti BBVA Mobile app and to encourage customers to use the bank’s digital channels for their banking transactions.

Some organizations foment innovation in the contexts that dictate the present. But innovation is intimately tied to the future and variations of the future. Thus, inspiring creativity is also offering ideas about what is possible and forthcoming. Perhaps this is the key to true realism.

We humans have a history of finding faster, simpler, more efficient ways of doing things. Over time, we’ve sped up every process from building a car to ordering a pizza online.  So it’s really no surprise that we’ve also established thought processes to help us wade through all the information we encounter and make decisions more quickly.