BBVA’s digital customers have once again set new records in their adoption of the groups digital channels and offerings, the bank is reporting.
We are witnessing the birth of a new generation of consumers. The latest generations – “millennials” and “centennials” – and those who are no longer so young but have quickly migrated to the new technologies, are setting the course for the economy in general and for banking in particular. Their new patterns of behavior and consumption create needs that change as quickly as the digital environment. It is essential that banks understand these needs so that they can help their customers make better financial decisions.
Fintech expert Chris Skinner shared the stage with Carlos Kuchkovsky, CTO New Digital Businesses at BBVA, at Desafío Ingenia, where they debated the arrival of technologies such as artificial intelligence, the importance of data and new entrants in the financial services market.
Picture walking up to a digital banking kiosk, opening up an account, and subsequently receiving your personalized debit card almost immediately. Take a trip to the other side of the world, and you’ll discover that this is now a reality. But is there a place for something like this in the United States?
BBVA’s mobile banking app has been named a leader in Europe. According to the report published today by Forrester Research, ‘The Forrester Banking Wave: European Mobile Apps – Q2 2018’ BBVA has the top-ranked app with an overall score of 87/100. Forrester assessed 12 mobile banking apps from top financial institutions on the continent. Garanti, BBVA’s Turkish franchise, took the second spot in the same evaluation. BBVA also took the top spot in last year’s analysis also published by Forrester.
They were born with the dawn of this century, and many of them are the children of the first millennials. Generation Z is now beginning to impact payments, imposing their specific preferences.